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Discover essential marketing metrics beyond ROI for 2025's technology stack, including concrete benchmarks for generative AI engagement, email performance, chatbot effectiveness, and content attribution in today's integrated marketing environment.
Marketing Measurement Beyond ROI: Advanced KPIs for Modern Organizations data metrics performance Apr 10, 2025

In the crowded conference room of a mid-sized tech company, the monthly marketing review takes a surprising turn. Instead of beginning with the traditional revenue attribution report, the CMO opens wi...

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