THE BLOG

Beyond Personal Preference: The Mark of Professional Marketing career job interview marketer training Nov 22, 2024

"Being able to weed out if there's a marketer that leans more to just personal preference versus what is right for the brand," reflects Courtney DeLaura, owner of Lot25. This observation hits at a cri...

READ NOW...
The Non-Marketer's Guide to Hiring Marketing Talent career job interview leadership Nov 15, 2024

"We're marketers, hiring marketers," reflects Courtney DeLaura, owner of Lot25, highlighting a crucial disconnect in today's hiring landscape. "There are a lot of opportunities out there where there i...

READ NOW...
Values Alignment in Marketing job interview marketer marketer training Nov 15, 2024

"I'm thinking about that values alignment, like, how do you uncover that?" poses Joy Youell, owner of Winsome Marketing. In today's rapidly evolving marketing landscape, this question has never been m...

READ NOW...
The Art of Critical Thinking in Marketing Interviews career job interview Nov 08, 2024

"I'll just ask them to give me five things that they think are terrible on our website," says Courtney DeLaura, owner of Lot25. This disarmingly direct approach reveals more than just a candidate's an...

READ NOW...
The Power of Silence in Interviews career job interview Nov 06, 2024

"I think silence is where truth happens in an interview," says Joy Youell, owner of Winsome Marketing. In a world where we're often racing to fill every moment with words, Youell's approach to intervi...

READ NOW...
Stand Out in a Crowded Job Market: An Employer’s Perspective career growth job interview Oct 23, 2024

Competition is fierce. With layoffs and economic uncertainty making headlines, the number of job applicants has surged, making it more challenging to stand out. While it’s true that finding a job is d...

READ NOW...
How to Avoid Rambling in Job Interviews career growth job interview Oct 23, 2024

Job interviews can be nerve-wracking, and one common mistake many candidates make is rambling. It’s easy to get caught up in explaining your experience or answering questions at length, but when you t...

READ NOW...