THE BLOG
Crafting Your Influencer Marketing Strategy
Mar 27, 2025
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A solid influencer marketing framework structures itself around twelve sequential yet interconnected phases.
Each step contains four essential components: the specific action required, implementatio...
Influencer Marketing 2.0
Nov 11, 2024
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Sarah stared at her phone in disbelief. The Instagram post she'd commissioned for $5,000 had generated exactly three sales. As the marketing director for a sustainable fashion brand, she'd followed th...